Tuesday May 31st
Start |
End |
Topic | Venue |
| 06:00 | 07:00 | Body Boost: Walk or run with Coach Rob Swan | outdoors |
| 07:30 | 08:30 | Breakfast (Tradeshow area) | Grand Foyer and Tradeshow Area |
| 08:30 | 09:00 | Opening Remarks and Plenary Energizer | Okanagan Ballroom |
| 09:00 | 10:15 | Keynote Speaker: Ari Popper, President, BrainJuicer® North America “The Latest Innovations in 'We'search” |
Okanagan Ballroom |
| 10:15 | 10:45 | Tradeshow and Nutrition Break | Grand Foyer and Tradeshow Area |
| 10:45 | 11:45 | Session A Innovation Through Mobile Research – A Real World Look At Your Opportunities Sean Conry, Vice President, Business Development Techneos |
Okanagan Room |
| Session B How Engaged are Research Participants? An International Comparison Cam Davis, Past President Professional Marketing Research Society |
Columbia Room | ||
| Session C An Early Look at Branding on the Emerging iPad App Platform Ali Rana, Senior Vice President, Head Scientist- Emerging Media Lab Dynamic Logic & Millward Brown |
Cascade/Cassiar Room | ||
| Session D The Psyche of Online Search Gord Hotchkiss, Senior Vice President Mediative |
Chilcotin Room | ||
| Session E Confessions of a number cruncher... Scott Cho, Vice-President – Consumer and Technology Research Practice Leger Marketing |
Selkirk Room | ||
| 11:45 | 12:00 | Transition | |
| 12:00 | 13:00 | Lunch (Tradeshow area) | Grand Foyer and Tradeshow Area |
| 13:00 | 14:00 | Session A Cellular Only Households vs. Landlines: Are there Attitudinal Differences? Barry Davis, CMRP, Associate Vice President Leger Marketing |
Okanagan Room |
| Session B How Unilever Connected with the New Canadian Consumer Robin Brown, Senior Vice President, Consumer Insights Environics and |
Columbia Room | ||
| Session C Seeing is Understanding: The Art of Great Deliverables Alli Marshall, President, Strix Insights |
Cascade/Cassiar Room | ||
| Session D Are bloggers representative of a brand’s customers and prospects or do they mainly represent outliers? Zach Vetter, Vice President, Research Operations OnResearch Inc. |
Chilcotin Room | ||
| Session E The Brand Value of a Fan Ali Rana, Senior Vice President, Head Scientist- Emerging Media Lab Dynamic Logic & Millward Brown |
Selkirk Room | ||
| 14:00 | 14:15 | Transition | |
| 14:15 | 15:15 | Plenary Panel “The survey respondent – headed for extinction?” With Janine Keogh (Kraft Canada), Kristin Luck (Decipher), Norman Baillie-David (TNS Canadian Facts), and Rasheeda Qureshi (Research Now). Moderated by Shane Skillen (Hotspex). |
Okanagan Ballroom |
| 15:15 | 15:30 | Tradeshow and Nutrition Break | Grand Foyer and Tradeshow Area |
| 15:30 | 16:30 | Plenary Panel “Trends and challenges – the new Face of Marketing Research and Intelligence” With Don Mills (Corporate Research Associates), Gary Bennewies (Ipsos), Tom Anderson (Anderson Analytics), and Angus Reid (Vision Critical) Moderated by Bernie Malinoff (element54). |
Okanagan Ballroom |
| 16:30 | 16:40 | Invitation to 2012 Conference | Okanagan Ballroom |
| 16:40 | 17:00 | Conference Closing Tony Hoft, Conference Chair Kimberlee Niziol Jonas, President MRIA |
Okanagan Ballroom |
| 17:00 | 19:00 | Open time | |
| 19:00 | 23:00 | Party time: French, Funky and Fruity SOLD OUT! |
Laurel Packinghouse |
| Partner Tourism Options Not included in conference fees - click here for more information. |
|||
