News About Speakers

If you missed the Great Gamification Challenge then listen to the 1 hour debate. Jon Puleston and Betty Adamou took the positive position and Reg Baker and Bernie Malinoff adopted the roles of sceptics. Both Bernie and Betty will be speakers at Net Gain 6 on January 25 to continue the neverending debate. Tamara Barber of Affinnova wrote up a summary (originally published on the Affinnova blog) for those who missed it.

We are planning to hold a gamification workshop on Jan 24 in the afternoon. Betty Adamou, a Net Gain 6 speaker will be the workshop leader. Details revealed in early January.

Betty Adamou is writing a book on gamification entitled, "Playspondents™: Making Research Gameful" coming soon to a bookstore near you.

Julie Wittes Schlack, Senior Vice President, Innovation and Design, Research and Innovation who will be talking about crowdsourcing at Net Gain 6 offers her prediction for 2012 in the Communispace blog.

The GRIT (GreenBook Research Industry Trends) study is currently in the field in December. If you would like to know which research techniques are growing and which are declining, take part in the study and you will receive a copy of the results. The results will be discussed at Net Gain 6. To take part go to: http://deploy.ztelligence.com/start/index.jsp?PIN=
165CMLKBPR46V&code=NewMRDirInv

Adam de Paula in his recent Sentis Research Blog talks about randomness, hot streaks and unpredictability. If randomness persists why is 8 chosen so few times in the 6/49 lottery and the number 31 so many times more? Maybe you are on a hot streak! Test it out at the casino the next time.

Malcolm de Leo of NetBase has just confirmed his presentation at Net Gain 6: “Understanding Sentiment Analysis: Methodology and Relevance to Market Research.” He will present sentiments of various MR organizations

Bernie Malinoff was nominated by #MRX as a top market research tweeter. He is a speaker at Net Gain 6. Follow his twitter @berniemalinoff. Bernie also won the Great gamification debate, taking on a pessimist, an adventurist and an experimenter.

Net Gain 6 will be streamed across Canada using GoToWebinar. Click here for details.