QUALITATIVE CREATIVITY ESSENTIALS

COURSE CATEGORY:

  • Professional Development course

INSTRUCTOR(S):

  • Margaret Imai-Compton

A fun, snappy, and compelling one-day workshop designed to cover essential principles in the creative process.  The interactive and dynamic nature of the workshop will teach you how to generate and maintain creative momentum in professional and personal applications.

Suggested Audience:

            Client side Researcher

            Research Supplier

            Qualitative Specialists

            Little or no exposure


MAJOR TOPICS COVERED IN THIS COURSE INCLUDE

  • Learn how to create a compelling and constructive lead-in assignment to a situation or meeting.
  • Why do we get stuck?  And why does the Creative process get us unstuck?
  • Creative Tools as High Tech, Low Tech or No Tech
  • How to spark reluctant, “non-Creative” people and engage them in the process
  • Tips and Tactics for infusing imagination and energy into usual ways of thinking and doing (for example, how to run a Meeting with Sizzle).
  • Practice simple but effective creative tools such as Brain Drain, Magic Wand, Ask For More and Doodle Mapping.
  • Learn and practice Basic Creative Tools to create and maintain momentum in problem solving (prep the setting, Breaking Patterns, to name a few).
  • Work on real-life challenges or problems submitted by participants using the Creative Process.

SUGGESTED AUDIENCE

Members seeking CMRP designation   Everyone who has designed a survey Client-Side Researcher   Research Supplier
Little or no exposure Less than 2 years experience 2-8 years experience   8+ years experience

Location(s) Course Date(s)   Registration Deadline Registration
Toronto September 29, 2017   September 19, 2017 Through the MRIA Portal

 

  • Course Length: 1 Day
  • Check-in: 8:30 am
  • Classes: 9 am - 5 pm
  • Lunch will be provided
  • For terms and conditions, click here

 

The venue address will be sent to you as part of your course registration confirmation.

Non-Member Regular* Member Regular*   Student Member*
$749 $599   $399

*Plus applicable taxes

MRIA courses and their administration are subsidized by members' fees. Therefore, members enjoy a reduced cost for courses